Lead Product Marketing Manager

We’re looking for a **Lead Product Marketing Manager** to define how our multi-product platform shows up in the market — shaping our story, driving world-class product launches, and enabling our go-to-market teams to win. This role sits at the center of **Product, Sales, Customer Experience, Marketing, and Partnerships**, translating complex capabilities into clear, compelling narratives that resonate with enterprise buyers. You’ll play a highly visible, strategic role with direct impact on growth, market perception, and product adoption — helping a recognized leader power some of the most sustainability-driven organizations in the world. **Your responsibilities will include:** **Own Our Story** - Define and evolve our category narrative across ESG data, carbon, climate risk, and sustainability performance - Translate complex product capabilities into clear, differentiated value propositions - Build messaging frameworks tailored to key personas (Sustainability, Legal, Finance, Risk) **Lead Product Launches** - Own end-to-end go-to-market strategy for new products and capabilities - Partner with Product on launch readiness, packaging, and pricing strategy - Deliver impactful launches that drive pipeline, adoption, and customer value **Enable Revenue Teams to Win** - Equip Sales and partners with the tools, messaging, and confidence to win - Develop high-impact enablement assets (pitch decks, battlecards, demos) - Support strategic deals with tailored narratives and content - Lead the win/loss program and translate insights into action **Drive Market Intelligence** - Own competitive intelligence and market insights - Influence product strategy with buyer needs, trends, and analyst perspectives - Support analyst relations (Gartner, IDC, Forrester, Verdantix) and category positioning **Build Thought Leadership** - Partner with Marketing to turn product innovation into compelling content - Contribute to website, case studies, webinars, and thought leadership - Elevate our voice as a category leader in ESG and sustainability technology - Support campaigns that drive both demand and credibility **What we’re looking for:** - 5+ years in Product Marketing, ideally in B2B SaaS - Experience supporting enterprise sales and complex GTM motions - Proven track record of successful product launches and GTM execution - Experience with multi-product platforms or ecosystems - SaaS pricing experience is a strong asset - ESG or sustainability knowledge is a plus - Exceptional ability to simplify complex topics into compelling narratives - Strong balance of strategic thinking and hands-on execution - Deep understanding of enterprise buyers and long sales cycles - Proven ability to influence cross-functional stakeholders - Excellent storytelling and communication skills - Comfort working with modern tools and AI (e.g., Gemini, NotebookLM, Gong) - Customer-obsessed and market-driven - Structured thinker with a strong point of view - Thrives in fast-paced, evolving environments - Collaborative, low-ego, and impact-oriented **What we offer :** - Join an early-stage, well-financed company - Advance Novisto’s purpose of contributing to the sustainability of the economy, environment, and society by empowering companies to make better decisions and disclosures through our ESG data management software - Contribute your knowledge and insights to increase awareness and knowledge of sustainability - Generous health benefits - Flexible schedules - 4 weeks of vacation - Stock option plan